I heard the crop and focal length so much when I started out. I recently figured it out for myself, and thought, the equivalent focal length stuff is a load of crap

I do the odd bit motorsport, and it’s filled with Middle aged men. All shooting at 300mm f4 1/400.

This might get lost but as someone with over 10k followers and a stupid reel with over 1m views…

Instagram doesn’t make sense and the algorithm is stupid at the moment.

Still, I try to post a reel daily and stills content 2/3 times a week.

You need to think about the following when producing continent for social media:

Engagement: Does your content encourage the viewer to like, comment, share or head to your page? Does your video encourage the viewer to watch all the way though?

Value: Is the viewer getting some value for their time? Are you entertaining them? Or are you educating them?

Audio: are you using trending or original audio. If you’re using original audio your sound design needs to be half decent and have depth.

I’m terms of stills posts you can provide value by uploading 10+ images in a carousel format, there’s a few tutorials of how to do this in photoshop but I’m also working on my own as I don’t feel that they’re great.

My Profile