So I am looking to get into dealership photography as a side gig with my Nikon Z50 with two different lens (35mm 1.8 / 50mm 1.8) just to make some money through this winter season. I am considering about charging the dealerships in my area per vehicle, $30CAD (nearly $22 USD). That would include my time to take the photos, organize them, do some editing, fuel to get to the dealers, etc. Does this seem reasonable to do by the vehicle? Or should I just do an hourly rate at 20CAD (14.50USD)?

The reason why I thought of per vehicle is that I’m seeing some dealers not having a bunch of vehicles come in and out, with the need of better / or more photos. Of course I could work it out with the dealers I end up getting work with.

I do have another question for those that currently or have done car dealership photography, what mm lens would you recommend? I am currently looking at an 18-200 lens to buy. Or should I get an 18-24mm?

  • Limages@alien.topB
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    11 months ago

    My son is a photographer. He also has a degree in business. He’s the marketing director for a car dealership. He does photoshoots for all the vehicles, including driving them to great local spots for pics. He videos some of the higher end ones… Does all the social media posts etc. Never has to clean a car or anything. He’s also the photographer for a hockey team so keeps pretty busy! I’m a photographer too, so am glad he could combine his passion for hockey, cars, and photography! Maybe marketing director/photographer might work for you!